Personal Brand Audit

Dunk Camp 2026 · Authority Audit

What’s your dunk authority score?

We scored every dunker at Dunk Camp 2026 on how findable, credible, and citable they are to Google, the AI engines, and sponsors. Find your score — and the exact plan to climb.

We audited every dunker at Dunk Camp 2026.

Tap any face for their full audit. A low score isn’t a knock on your hops — it’s the biggest upside in the room.

76dunkers audited
5authority pillars
15room average score
Not a vanity metric

Five pillars, one score.

Authority is whether Google, ChatGPT, and a sponsor can find you, trust you, and book you by name. Every score combines five weighted dimensions, tuned for how a dunker actually earns.

30%

Social Footprint & Reach

Your audience and consistency across Instagram, YouTube, and TikTok — the engine for ad revenue and the first thing a sponsor checks.

20%

Highlight Content

Whether your best dunks are findable and easy to evaluate. The evidence that you can actually perform.

20%

Press & Entity Signal

Third-party proof: features on big dunk channels, contest results, podcasts, and brand deals.

15%

Findability & Web Home

Whether you own your name online — and whether a search for you lands on you, not a namesake.

15%

Knowledge Panel & AI Readiness

Whether Google holds you as an entity and AI tools describe you correctly when someone asks.

How it works

From invisible to citable.

1

We measure what’s public

We search your name across the open web, social platforms, and Google’s entity signals, then score the five pillars.

2

We rank you against the room

Every dunker is benchmarked against the field, so you see exactly where you stand.

3

We hand you the playbook

Your audit ends with your gaps and the exact next steps to climb — plus a Dunker Spotlight site if you want it built for you.

What dialed-in looks like

One filming session becomes your whole brand.

We did exactly this for Cam Hazzard — one shoot turned into ~10 coordinated articles and his entire personal brand website, the same playbook that earns a Google Knowledge Panel. Dylan Haugen earned a verified Panel at 17.

Get in the spotlight

Ready to put your name in the spotlight?

For about a dollar a day, get a personal brand website built around you — and finally get the recognition your hops deserve.

Get my dunk audit →

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