personal branding – Dunker Spotlight

What Two Years Actually Took: Inside Piotr Zawiślak’s Rise

Dylan Haugen — Mon, 17 Aug 2026 01:58:51 +0000

A third place finish at a FIBA contest in Croatia. A second FIBA event in France one week later. The Black Band from The Dunk Camp in Utah, one of only 13 awarded in the world. A 44 to 45 inch vertical at age 18. That is a real competitive record, and almost nobody outside Poland watched Piotr Zawiślak, the Polish dunker, build it. The interview above is five minutes long and it is the…

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The Numbers Are Not the Story

Dylan Haugen — Mon, 17 Aug 2026 01:58:02 +0000

We audited all 76 athletes at Dunk Camp before we ever spoke on stage, scored them on how well Google and AI understood who they were, and published every result on the public Dunk Camp 2026 leaderboard. Nathaniel “Hoopin Nate” Kenney finished first. Then he sat down for a two minute interview that proved the ranking was measuring the wrong thing to be impressed by. Not wrong as in broken.

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The Dunker’s Playbook: From Invisible to Found, Followed, and Sponsored

Dylan Haugen — Thu, 25 Jun 2026 04:43:30 +0000

Cam Hazzard built a complete personal brand site in about 20 minutes over lunch, starting from a single 20-minute interview video. The next day he spoke at a conference, and he now ranks for nearly his entire first three pages of Google on his own name. That is what a structured digital presence looks like when the steps get executed in the right order. At The Dunk Camp 2026 in Salt Lake City…

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